The upcoming 98th Academy Awards will shine a spotlight on the often-overlooked art of casting with the debut of a brand-new award category. This historic addition recognizes the professionals who find the perfect talent for films like Sinners and One Battle After Another. Host Conan O’Brien will guide the audience through a night that promises to be both emotionally resonant and visually spectacular.
Academy President Lynette Howell Taylor, serving her first year in office, brings a producer’s eye to the 2026 show. she believes that the 98th ceremony will stand out because of its “intimate and warm” feel, which is a departure from previous broadcasts. Taylor’s focus is on making the broadcast dynamic, emotionally connecting, and respectful of the industry professionals being honored.
The “In Memoriam” tribute will be a particularly poignant part of the 98th ceremony, honoring legends like Catherine O’Hara, Robert Duvall, and Val Kilmer. Bill Kramer, the Academy CEO, has promised a segment that is “robust and beautiful,” providing a moving experience for everyone watching. Rumors of surprise reunions have only added to the anticipation for the live broadcast on March 15.
Ratings for the Oscars have been ticking up, hitting 19.7 million viewers in 2025, with a significant lift among younger audiences. By making the show available to stream on Hulu and partnering with digital creators, the Academy has found new ways to engage viewers. This shift toward mobile and laptop watches is a key part of the organization’s long-term strategy for growth.
The 2029 move to YouTube signals the Academy’s transformation into a more global organization that reaches audiences year-round. This shift will provide a permanent digital hub for cinema, including access to museum programs and digitized historical archives. The 98th ceremony is a vital part of this journey, bridging the gap between traditional broadcasting and a digital-first future.
